Spotify has announced a new wave of price increases for its Premium subscription plans in multiple international markets, marking yet another shift in the cost of streaming ad-free music globally. While subscribers in the United States are spared for now, millions of users across South Asia, the Middle East, Africa, Europe, Latin America, and the Asia-Pacific region will soon be paying more for their monthly plans.
The company confirmed that it is reaching out to affected subscribers via email, explaining the new pricing adjustments that will roll out over the next month. Although specific changes will vary by country, early examples indicate price hikes in the range of €1 per month. In some countries, previous hikes have already pushed up prices by as much as €2–€4 depending on the plan type individual, duo, family, or student.
The update adds to a growing trend of subscription services adjusting their pricing models, citing increased operational costs, content expansion, and evolving product features. While Spotify has added value through services like audiobook hours for Premium members, some users question whether the cost increases align with the quality and innovation they expect especially compared to rivals.
In the U.S., Spotify Premium currently costs $11.99/month for individuals, which is already $1 more than Apple Music’s $10.99/month plan. On top of that, Spotify’s family plan sits at $3 more than Apple Music’s equivalent. These discrepancies come despite Apple Music offering features like lossless and spatial audio formats—options Spotify has long promised to implement but has yet to deliver.
